Racist Cupcakes

/ Comments (2)

Is this spot racist? A blogger at The Source believes so, saying it too closely resembles blackface.

"The racial component can’t be overlooked. It doesn’t matter that they’re cupcakes; the fact that they start rapping isn’t too far a stretch from making them in blackface. If the icing was in different flavors, or the lips weren’t so big and pink maybe we could give the ad a pass, but as it stands it’s a pretty poorly constructed and potentially racist ad I’m the last person to be overly sensitive to media images, but the frothy mix of chocolate skinned cupcakes, bad Hip-Hop and a long media history of depicting stereotypical black people to sell food give me reason to question the intent if not the effect of this ad."

Duncan Hines has already pulled the spot off YouTube. What say you?

Via

Comments

Amazingly annoying. But racist? Nah. If she used white icing would you protest for being too "white bread." And where is the rapping? Sounded scat to me. Man, you gotta visit the 'hood some time.

Oh I don't think this is racist. That's not quite rapping, and the cupcakes are vanilla! :)

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