by thebostonegotist / June 12, 2025 /
Moving beyond industry clichés to celebrate the real human connections that make Benchmark communities feel like home
Benchmark Senior Living, one of Northeast’s leading senior living providers, has launched In Their Own Words, a new brand campaign that highlights the transformative power of human connection through[Read More]
by thenewyorkegotist / March 19, 2025 /
For the first time in 100 years, Stouffer’s mac and cheese is leaving the freezer and coming to the pantry aisle. So to launch their new, first ever, pantry-ready Supreme Shells & Cheese, Stouffer’s announced they wanted to fill every Pantry in America. Sounds impossible, right?
Not when you realize we’re talking about people with the last name “Pantry.” And there are only about 90 of those spread out across the US. <[Read More]
by thenewyorkegotist / February 20, 2025 /
Adweek, the leading source for advertising, marketing, and media insights, today announced a revolutionary expansion of its Marketing Vanguard program, a unique resource for chief marketing officers. As part of this expansion, Liz Kneebone was appointed vice president of Community Programs and Development.
An Adweek statement cited Kneebone’s “deep expertise” in cultivating executive communities as one of the reasons the ANA alum will be[Read More]
by thebostonegotist / January 14, 2025 /
Independent creative marketing agency Full Contact has won the creative accounts for pizza shop Papa Gino’s and sandwich maker D’Angelo, restaurants that are under the stewardship of parent company New England Authentic Eats. The agency officially began working with Papa Gino’s and D’Angelo earlier this year after being awarded the creative busin[Read More]
by thebostonegotist / January 12, 2025 /
Are you a New England indie agency? Then join us at Colossus HQ on January 21st for "MAKE SOME NOISE!- Putting Boston indie advertising back on the map."
ADWEEK editor Kyle O'Brien O’Brien joins forces with [Read More]
by thebostonegotist / December 23, 2024 /
Cantera Negra Tequila (“black quarry” in Spanish) is a small-batch tequila crafted from the finest blue agave, grown to maturity in the fertile valley regions of Jalisco, Mexico, famous for its black volcanic soil. Owned by a joint venture between Two Sons Imports, LLC, and Deutsch Family Wine and Spirits, Cantera Negra Tequila is well on its way toward becoming a staple in luxury bars across the US.
https://ww[Read More]
by thebostonegotist / December 15, 2024 /
Playful social and digital work promotes brand’s premium Gift Boxes for any occasion
The holidays can be a magnet for lackluster, forgettable gifts that ultimately end up collecting dust. This season, instead of socks and candles, ButcherBox is unwrapping a much better gifting option - delicious, responsibly raised meat and seafood - with the help of new work promoting their premium Gift Boxes.
Created in partnership wit[Read More]
by thebostonegotist / December 5, 2024 /
Dashlane, a leader in the world of credential security, is urging cybersecurity professionals and CISO’s to leave drama out of IT and keep it where it belongs — slaying dark sorcerers beyond the realm.
As the enterprise credential manager of choice, Dashlane empowers IT administrators with innovative + secure tools, enabling employees to keep their company safe. While historically utilizing a B2C approach, Dashlane[Read More]
