Coming out of school as newly minted designers, we often aspire to the heights of master craftsmanship. We envision ourselves creating expertly designed, meticulously implemented products that inspire awe with their beauty, artistry, and execution.
Then the real world promptly smacks us in the face.
A lot of young Americans are concerned that Fox News’ offensive and misleading programming is brainwashing their parents. That’s why comedy great Andy Richter is inspiring a movement that encourages young people going home for the holidays to change the parental controls on their folks’ TV to block the “content unsuitable for older audiences” regularly broadcast on Fox News. The #OutFoxTheHolidays movement, which features a PSA-style video and a website with examples of what Fox con[Read More]
Firstborn has just launched “RBG for Good”, the mobile WebAR experience that lets you watch over a pocket-sized Ruth Bader Ginsberg as she fights for your rights. Users can help her stay fit, rested, and on the top of her game through a series of “exercises” intended to keep RBG going strong. No need to download an app, or scan a Snapcode, the experience can be accessed through on your mobile device through your web browser. Simply visit www.rbg[Read More]
Here's new work just breaking for the National Association of Realtors out of Arnold Boston. It's a series of absurdist little art films on the quirks and peculiarities of real estate shoppers. No matter how strange your house hunting idiosyncrasy, your Realtor will understand. As you'll see, it's an agency and client who embraced a pretty unusual voice and sensibility. Agency: Arnold Boston. Directors: The Perlorian Brothers. Production Company: MJZ.
In its first national marketing push since 2015, Harvest Hill Beverage Company brand, SunnyD, has unveiled a catchy new campaign targeting, and featuring, its core GenZ audience. This marks the first work from independent advertising agency, Terri & Sandy, which was awarded the iconic beverage brand’s business back in October 2017.
At the heart of the campaign is a :60 anthem spot coined “Boldly Original,”[Read More]
When presented with the challenge of juggling the demands of a thriving advertising agency career with a satisfying family life, some of us may seek sanctuary in a classic TV commercial: “Calgon, take me away!” Today, there’s a real solution: a live virtual coaching program designed to maintain and grow women as leaders within agencies. Mothers across all work levels meet bi-weekly in small groups for the eig[Read More]
VCU Brandcenter, one of the most respected graduate advertising programs in the country and among the industry, has named award-winning creative veteran, has named award-winning creative veteran, Vann Graves, as its new Executive Director. Currently Chief Creative Officer at JWT Atlanta, Graves is set to begin his new role on August 10th, taking him back to his native Richmond. He follows an esteemed roster of industry executives who h[Read More]