It's funny and very well done, but I don't see any connection to VW as a brand. You could swap in any any other automobile brand and it's the same spot. And yes, if you think about any commercial too long, the logic breaks down, but honestly, what 4- or 5-yr old doesn't know about car remotes?! Good for entertainment. Branding FAIL.
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It's funny and very well done, but I don't see any connection to VW as a brand. You could swap in any any other automobile brand and it's the same spot. And yes, if you think about any commercial too long, the logic breaks down, but honestly, what 4- or 5-yr old doesn't know about car remotes?! Good for entertainment. Branding FAIL.
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