Here's to artist Ralph McQuarrie, whose conceptual art for Star Wars essentially locked up the green light George Lucas needed from the studio to make his space opera. The prolific illustrator passed away over the weekend; he was 82.

Thank you, sir.

You can see more of Ralph McQuarrie's work here.

Today is your day; hip hip hooray!

Thank you for everything, good sir.

Agency: 72andSunny

God Almighty...

And if you're not familiar with past efforts from the fast food chain (seriously?), well here's some recent work to put things into context:

Now do you see what they're doing there?

Too bad there ain't a Carl's Jr. or Hardee's anywhere around the Northeast...

We've talked about Facebook's Timeline a couple times before. And everyone has debated its virtues (or lack thereof) left and right... Well, today marks another milestone for this new era of Facebook, as brand timelines went live on the social network this morning. Of course, this provides advertisers a unique opportunity for brand engagement, and our friends over at AdAge did a pretty good job of covering the launch – even breaking down "what's cool" on a number of big brands' timelines. You can read the full article here. And below is just a handful of timeline tidbits that caught our attention:

Ford sells its first car –

NYT reports on Lincoln's assassination –

Old Spice does a little embellishing on its origins –

So, what do you think of Timeline now?

Via.