eBags

eBags, the worlds largest online retailer of bags and accessories is seeking a dynamic, commercially-focused Creative Director to lead the company’s design efforts across all customer-facing presentations. This is a unique opportunity for a collaborative online marketing and website design specialist to work on the leading edge of e-commerce, pushing traditional boundaries to deliver superior business results.

The Creative Director leads the company’s creative processes across all eBags, Inc. web properties (currently eBags.com and Handbags.com), with specific focus on driving sales, maximizing customer satisfaction and supporting brand development. This position has broad responsibilities, from building creative strategies that support corporate objectives to developing specific campaigns and content that drive customer engagement.

The ideal candidate will be a highly collaborative leader with a keen understanding of how to leverage creative elements and drive processes to meet and exceed company business goals for sales growth, customer satisfaction and brand development. This person will be self-motivated, with strong communications skills and a desire to work and lead in a fast-paced, entrepreneurial environment.

Key Responsibilities:
• Drive the creative vision, voice and presentation across all customer touch points to drive consistent growth in profitable sales and customer satisfaction.
• Work with marketing and merchandising teams to:
 Plan and create effective onsite campaigns and presentations for eBags.com and Handbags.com. Leverage industry best practices and leading edge thinking to engage customers at all levels of the product discovery and purchase flow to drive outsized repeat visit and conversion rates.
 Deliver exceptional creative for all online and offline marketing efforts, driving qualified traffic to eBags.com and Handbags.com through vehicles such as e-mail, video, social and mobile marketing, catalogs, and advertising.
• Lead the design aspect of website development efforts – leveraging industry best practices for usability and design to create industry-leading online shopping experiences.
• Own the presentation of the eBags brand across all channels. Responsible for maintaining the integrity of the eBags brand by setting and managing brand identity and style guide standards.
• Lead, mentor and develop the in-house eBags team of seven web design professionals to produce consistently strong creative presentations that achieve business goals.

Key qualifications include:
• 7+ years’ experience within the consumer e-commerce industry, with at least 3+ years leading creative teams and processes
• Keen understanding of e-marketing best practices, including on-site banners and calls-to-action, e-mail, and online advertising (display and retargeting)
• Solid understanding of web design principles, standards and technologies
• Strong knowledge of the interactive design landscape – including best practices in technology, site usability and user experience
• Solid working knowledge of HTML, DHTML, CSS, AJAX and JavaScript – along with an understanding of the OS and browser implications of specific design and coding practices.
• Strong skills and experience with the Adobe creative suite.
• Experience with copywriting and catalog development preferred

Education
Bachelor’s degree (design concentration preferred)