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  • The ism Resolutionizer

    December 21st, 2010 / Comments (1)

    Don't waste another New Year's resolution on some weak-ass promise. The folks over at ism have developed The Resolutionizer to provide you with a resolution that's truly worth your time.

    It just told us that we will, "Build something with Alan Alda for a parade." Sure?

  • Vote for the 2010 Boston Agency of the Year

    December 21st, 2010 / Comments (1)

    After another odd year in this industry, which saw inclines, declines and flat lines, we proudly present our first annual 2010 Boston Agency of the Year poll. Our criteria for the most deserving agency is as follows. Feel free to add your own when you cast your vote.

    1 – Authenticity, creativity and consistency of output.
    2 – Success in retaining clients and winning new business.
    3 – Strength of billings.

    VOTE HERE.

  • What I Learned This Year: Mitch Levy

    December 21st, 2010 / Comments (0)

    We asked the most respected creative visionaries in Boston to create a piece, entitled "What I Learned This Year."

    Here are some personal reflections of what Mitch Levy, SVP of Creative at Digitas, Boston learned this year.

    Check out more here.

  • The Oxfam Collection

    December 20th, 2010 / Comments (0)

    Boston-based Oxfam America has just introduced their new holiday campaign, The Oxfam Collection. It's a "satirical look at the fashion world that uses a fictional designer called “the Hidalgo,” to introduce gift-givers to the collection."

    The way it works is you purchase a gift (goat, chicken, etc.) from Oxfam on behalf of a friend or loved one, and then that donation will be given to a community in need. Great gift idea.

    The campaign consists of print, OOH, TV and social media, and was all done by Chicago agency, Proximity.

    It's a pretty fun campaign; we just wish it had come from a Boston agency. Nice work though, for an outstanding organization.

  • The Lobstar

    December 20th, 2010 / Comments (3)

    Mullen CD, Chris Brady has started a sweet little side project, The Lobstar. It's a lobster, it's a star, it sits beautifully upon your Christmas tree.

    Word is they've sold out for 2010, but that shouldn't stop you from scoring one for next year.

    Via

  • Vote for the 2010 Boston Agency of the Year

    December 20th, 2010 / Comments (0)

    After another odd year in this industry, which saw inclines, declines and flat lines, we proudly present our first annual 2010 Boston Agency of the Year poll. Our criteria for the most deserving agency is as follows. Feel free to add your own when you cast your vote.

    1 – Authenticity, creativity and consistency of output.
    2 – Success in retaining clients and winning new business.
    3 – Strength of billings.

    VOTE HERE.

  • What I Learned This Year: Pete Favat

    December 20th, 2010 / Comments (0)

    We asked the most respected creative visionaries in Boston to create a piece, entitled "What I Learned This Year."

    Here's what Pete Favat, Chief Creative Officer of Arnold Worldwide's Boston office had to say.

    This year I learned how to re-learn.

    Let me explain.

    Throughout my career I spent a majority of my time learning how to do what we do.

    And most importantly, doing it well. Learning how to get to great insights, learning how to create a strong brand, as well as learning how to launch a new brand, I had to learn all the disciplines that go into creative execution, how to manage a creative department and shape a culture for a company.

    Needless to say, it was a lot to learn. I think I have done pretty well.

    Read on here.

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